A study of Malaysian consumers' channel switching behavior using extended decomposed theory of planned behavior [electronic resource] /

A study of Malaysian consumers' channel switching behavior using extended decomposed theory of planned behavior [electronic resource] /

Bibliographic Details
Main Authors:	Abdolrazagh Madahi, 1986-, author 654534, Inda Sukati, supervisor 501637, Fakulti Pengurusan 538641
Format:	text
Language:	eng
Published:	Johor Bahru, Johor : Universiti Teknologi Malaysia, 2015

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