Marketing /
Includes index.
| Main Authors: | , , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Boston : McGraw-Hill/IRWIN,
2009
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| Subjects: |
| _version_ | 1796754257330831360 |
|---|---|
| author | Kerin, Roger A., author Hartley, Steven William, author Rudelius, William, author |
| author_facet | Kerin, Roger A., author Hartley, Steven William, author Rudelius, William, author |
| author_sort | Kerin, Roger A., author |
| collection | OCEAN |
| description | Includes index. |
| first_indexed | 2024-03-05T14:45:32Z |
| format | |
| id | KOHA-OAI-TEST:524913 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T14:45:32Z |
| publishDate | 2009 |
| publisher | Boston : McGraw-Hill/IRWIN, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5249132020-12-19T17:19:45ZMarketing / Kerin, Roger A., author Hartley, Steven William, author Rudelius, William, author Boston : McGraw-Hill/IRWIN,2009engIncludes index.PSZJBLMarketing http://www.loc.gov/catdir/toc/ecip089/2008002053.html http://www.loc.gov/catdir/enhancements/fy0814/2008002053-d.htmlURN:ISBN:9780073404721URN:ISBN:0073404721 |
| spellingShingle | Marketing Kerin, Roger A., author Hartley, Steven William, author Rudelius, William, author Marketing / |
| title | Marketing / |
| title_full | Marketing / |
| title_fullStr | Marketing / |
| title_full_unstemmed | Marketing / |
| title_short | Marketing / |
| title_sort | marketing |
| topic | Marketing |
| work_keys_str_mv | AT kerinrogeraauthor marketing AT hartleystevenwilliamauthor marketing AT rudeliuswilliamauthor marketing |