The strategy and tactics of pricing : a guide to profitable decision making /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Published: |
New Jersey : Prentice Hall,
1995
|
| Subjects: |
| _version_ | 1826365570144010240 |
|---|---|
| author | 347206 Nagle, Thomas T. Holden, Reed K. |
| author_facet | 347206 Nagle, Thomas T. Holden, Reed K. |
| author_sort | 347206 Nagle, Thomas T. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T15:06:52Z |
| format | |
| id | KOHA-OAI-TEST:52756 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-04T15:06:52Z |
| publishDate | 1995 |
| publisher | New Jersey : Prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:527562020-12-19T16:58:46ZThe strategy and tactics of pricing : a guide to profitable decision making / 347206 Nagle, Thomas T. Holden, Reed K. New Jersey : Prentice Hall,199536PSZKLLPricingMarketingURN:ISBN:0136690602 |
| spellingShingle | Pricing Marketing 347206 Nagle, Thomas T. Holden, Reed K. The strategy and tactics of pricing : a guide to profitable decision making / |
| title | The strategy and tactics of pricing : a guide to profitable decision making / |
| title_full | The strategy and tactics of pricing : a guide to profitable decision making / |
| title_fullStr | The strategy and tactics of pricing : a guide to profitable decision making / |
| title_full_unstemmed | The strategy and tactics of pricing : a guide to profitable decision making / |
| title_short | The strategy and tactics of pricing : a guide to profitable decision making / |
| title_sort | strategy and tactics of pricing a guide to profitable decision making |
| topic | Pricing Marketing |
| work_keys_str_mv | AT 347206naglethomast thestrategyandtacticsofpricingaguidetoprofitabledecisionmaking AT holdenreedk thestrategyandtacticsofpricingaguidetoprofitabledecisionmaking AT 347206naglethomast strategyandtacticsofpricingaguidetoprofitabledecisionmaking AT holdenreedk strategyandtacticsofpricingaguidetoprofitabledecisionmaking |