The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] /
| Main Authors: | , , |
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| Format: | text |
| Language: | eng |
| Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2016
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| _version_ | 1826462701923074048 |
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| author | Marzeih Pooladireishahri, 1984-, author 654880 Abu Bakar Abdul Hamid, supervisor 621919 Fakulti Pengurusan 538641 |
| author_facet | Marzeih Pooladireishahri, 1984-, author 654880 Abu Bakar Abdul Hamid, supervisor 621919 Fakulti Pengurusan 538641 |
| author_sort | Marzeih Pooladireishahri, 1984-, author 654880 |
| collection | OCEAN |
| description | |
| first_indexed | 2024-03-05T14:54:37Z |
| format | text |
| id | KOHA-OAI-TEST:527941 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-12-08T04:32:51Z |
| publishDate | 2016 |
| publisher | Johor Bahru, Johor : Universiti Teknologi Malaysia, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5279412024-10-15T03:21:58ZThe effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / Marzeih Pooladireishahri, 1984-, author 654880 Abu Bakar Abdul Hamid, supervisor 621919 Fakulti Pengurusan 538641 textJohor Bahru, Johor : Universiti Teknologi Malaysia,2016engIncludes bibliographical referencesPSZJBL |
| spellingShingle | Marzeih Pooladireishahri, 1984-, author 654880 Abu Bakar Abdul Hamid, supervisor 621919 Fakulti Pengurusan 538641 The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title | The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title_full | The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title_fullStr | The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title_full_unstemmed | The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title_short | The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship [electronic resource] / |
| title_sort | effect of trust communication supplier s willingness to customize and switching costs towards customer retention in supplier relationship electronic resource |
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