Risks influencing brand image perception : purchasing GUESS product at boutique store vs. premium outlet store /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015
Main Authors: | , , |
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Format: | text |
Language: | eng |
Published: |
2015
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Subjects: |
Summary: | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015 |
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