Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015

Bibliographic Details
Main Authors: Goh, Sue Oi, 1991-, Shoki Mohd Ariff, supervisor, Fakulti Pengurusan
Format:
Language:eng
Published: 2015
Subjects:
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author Goh, Sue Oi, 1991-
Shoki Mohd Ariff, supervisor
Fakulti Pengurusan
author_facet Goh, Sue Oi, 1991-
Shoki Mohd Ariff, supervisor
Fakulti Pengurusan
author_sort Goh, Sue Oi, 1991-
collection OCEAN
description Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015
first_indexed 2024-03-05T15:03:05Z
format
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T15:03:05Z
publishDate 2015
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spelling KOHA-OAI-TEST:5307142020-12-19T17:19:59ZShocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] / Goh, Sue Oi, 1991- Shoki Mohd Ariff, supervisor Fakulti Pengurusan 2015engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015Includes bibliographical referencesPSZJBL Copyright Intellectual property
spellingShingle Copyright
Intellectual property
Goh, Sue Oi, 1991-
Shoki Mohd Ariff, supervisor
Fakulti Pengurusan
Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title_full Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title_fullStr Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title_full_unstemmed Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title_short Shocking motivations of Malaysia online shoppers from the utilitarian and hedonic perspectives [electronic resource] /
title_sort shocking motivations of malaysia online shoppers from the utilitarian and hedonic perspectives electronic resource
topic Copyright
Intellectual property
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AT shokimohdariffsupervisor shockingmotivationsofmalaysiaonlineshoppersfromtheutilitarianandhedonicperspectiveselectronicresource
AT fakultipengurusan shockingmotivationsofmalaysiaonlineshoppersfromtheutilitarianandhedonicperspectiveselectronicresource