Determination of purchase intention toward sponsoring product in Malaysia professional football team /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2016
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
2016
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| Subjects: |
| _version_ | 1796756279271620608 |
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| author | 635830 Nurul Fatin Mohd. Radzi 1992-, Thoo, Ai Chin, 504214 1981- Fakulti Pengurusan 538641 |
| author_facet | 635830 Nurul Fatin Mohd. Radzi 1992-, Thoo, Ai Chin, 504214 1981- Fakulti Pengurusan 538641 |
| author_sort | 635830 Nurul Fatin Mohd. Radzi 1992-, |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2016 |
| first_indexed | 2024-03-05T15:14:34Z |
| format | |
| id | KOHA-OAI-TEST:534522 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T15:14:34Z |
| publishDate | 2016 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5345222021-10-13T08:34:33ZDetermination of purchase intention toward sponsoring product in Malaysia professional football team / 635830 Nurul Fatin Mohd. Radzi 1992-, Thoo, Ai Chin, 504214 1981- Fakulti Pengurusan 538641 2016engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2016PSZJBLSports sponsorship |
| spellingShingle | Sports sponsorship 635830 Nurul Fatin Mohd. Radzi 1992-, Thoo, Ai Chin, 504214 1981- Fakulti Pengurusan 538641 Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title | Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title_full | Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title_fullStr | Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title_full_unstemmed | Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title_short | Determination of purchase intention toward sponsoring product in Malaysia professional football team / |
| title_sort | determination of purchase intention toward sponsoring product in malaysia professional football team |
| topic | Sports sponsorship |
| work_keys_str_mv | AT 635830nurulfatinmohdradzi1992 determinationofpurchaseintentiontowardsponsoringproductinmalaysiaprofessionalfootballteam AT thooaichin5042141981 determinationofpurchaseintentiontowardsponsoringproductinmalaysiaprofessionalfootballteam AT fakultipengurusan538641 determinationofpurchaseintentiontowardsponsoringproductinmalaysiaprofessionalfootballteam |