The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017
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Language: | eng |
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2017
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_version_ | 1826464288828555264 |
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author | Nurul Hazwani Jamal, 1994 author 638217 |
author_facet | Nurul Hazwani Jamal, 1994 author 638217 |
author_sort | Nurul Hazwani Jamal, 1994 author 638217 |
collection | OCEAN |
description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017 |
first_indexed | 2024-03-05T15:17:27Z |
format | |
id | KOHA-OAI-TEST:535481 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T15:17:27Z |
publishDate | 2017 |
record_format | dspace |
spelling | KOHA-OAI-TEST:5354812022-01-08T03:37:53ZThe impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / Nurul Hazwani Jamal, 1994 author 638217 2017engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017Includes bibliographical referencesPSZJBLMarket surveysPurchasing |
spellingShingle | Market surveys Purchasing Nurul Hazwani Jamal, 1994 author 638217 The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title | The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title_full | The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title_fullStr | The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title_full_unstemmed | The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title_short | The impact of brand equity dimensions toward purchase intenion of petrol brand among youth [electronic resource] / |
title_sort | impact of brand equity dimensions toward purchase intenion of petrol brand among youth electronic resource |
topic | Market surveys Purchasing |
work_keys_str_mv | AT nurulhazwanijamal1994author638217 theimpactofbrandequitydimensionstowardpurchaseintenionofpetrolbrandamongyouthelectronicresource AT nurulhazwanijamal1994author638217 impactofbrandequitydimensionstowardpurchaseintenionofpetrolbrandamongyouthelectronicresource |