Understanding generation Y and their satisfaction and loyalty of online facebook game /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017

Bibliographic Details
Main Authors: Rabiatul Atikah Ramli, 1994-, Thoo, Ai Chin, 1981- 504214, Fakulti Pengurusan 538641
Format:
Language:eng
Published: 2017
Subjects:
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author Rabiatul Atikah Ramli, 1994-
Thoo, Ai Chin, 1981- 504214
Fakulti Pengurusan 538641
author_facet Rabiatul Atikah Ramli, 1994-
Thoo, Ai Chin, 1981- 504214
Fakulti Pengurusan 538641
author_sort Rabiatul Atikah Ramli, 1994-
collection OCEAN
description Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017
first_indexed 2024-03-05T15:17:27Z
format
id KOHA-OAI-TEST:535482
institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T15:17:27Z
publishDate 2017
record_format dspace
spelling KOHA-OAI-TEST:5354822022-01-10T04:11:12ZUnderstanding generation Y and their satisfaction and loyalty of online facebook game / Rabiatul Atikah Ramli, 1994- Thoo, Ai Chin, 1981- 504214 Fakulti Pengurusan 538641 2017engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017Includes bibliographical referencesPRZSLGeneration Y.SatisfactionInternet games industry
spellingShingle Generation Y.
Satisfaction
Internet games industry
Rabiatul Atikah Ramli, 1994-
Thoo, Ai Chin, 1981- 504214
Fakulti Pengurusan 538641
Understanding generation Y and their satisfaction and loyalty of online facebook game /
title Understanding generation Y and their satisfaction and loyalty of online facebook game /
title_full Understanding generation Y and their satisfaction and loyalty of online facebook game /
title_fullStr Understanding generation Y and their satisfaction and loyalty of online facebook game /
title_full_unstemmed Understanding generation Y and their satisfaction and loyalty of online facebook game /
title_short Understanding generation Y and their satisfaction and loyalty of online facebook game /
title_sort understanding generation y and their satisfaction and loyalty of online facebook game
topic Generation Y.
Satisfaction
Internet games industry
work_keys_str_mv AT rabiatulatikahramli1994 understandinggenerationyandtheirsatisfactionandloyaltyofonlinefacebookgame
AT thooaichin1981504214 understandinggenerationyandtheirsatisfactionandloyaltyofonlinefacebookgame
AT fakultipengurusan538641 understandinggenerationyandtheirsatisfactionandloyaltyofonlinefacebookgame