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The consumers’ impulse buying...
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The consumers’ impulse buying behaviour of cosmetics shoppers in retail store : Estee Lauder vs.Sephora /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017
Bibliographic Details
Main Authors:
Farah Rohaida Iskandar, 1984-, author
,
Zuraidah Sulaiman, supervisor 598934
,
Fakulti Pengurusan 538641
Format:
text
Language:
eng
Published:
2017
Subjects:
Consumer behaviour
Cosmetics
Holdings
Description
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