The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017

Bibliographic Details
Main Author: Mega Wati Hawapi, 1993- , author 638327
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2017
Subjects:
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author Mega Wati Hawapi, 1993- , author 638327
author_facet Mega Wati Hawapi, 1993- , author 638327
author_sort Mega Wati Hawapi, 1993- , author 638327
collection OCEAN
description Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017
first_indexed 2024-03-05T15:18:10Z
format
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T15:18:10Z
publishDate 2017
publisher Johor Bahru, Johor : Universiti Teknologi Malaysia,
record_format dspace
spelling KOHA-OAI-TEST:5357222022-01-12T04:45:42ZThe effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service / Mega Wati Hawapi, 1993- , author 638327 Johor Bahru, Johor : Universiti Teknologi Malaysia,2017engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017Includes bibliographical referencesPSZJBLCar sharingWord-of-mouth advertising
spellingShingle Car sharing
Word-of-mouth advertising
Mega Wati Hawapi, 1993- , author 638327
The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title_full The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title_fullStr The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title_full_unstemmed The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title_short The effects of perceived risks, reputation and electronic word-of-mouth (E-WOM) on Malaysians' collaborative consumption of uber car sharing service /
title_sort effects of perceived risks reputation and electronic word of mouth e wom on malaysians collaborative consumption of uber car sharing service
topic Car sharing
Word-of-mouth advertising
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AT megawatihawapi1993author638327 effectsofperceivedrisksreputationandelectronicwordofmouthewomonmalaysianscollaborativeconsumptionofubercarsharingservice