Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] /

Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017

Detalhes bibliográficos
Principais autores: Nur Saibah Ismail, 1992-, Nor Zafir Md. Salleh, Fakulti Pengurusan 538641
Formato: text
Idioma:eng
Publicado em: 2017
Assuntos:
Heritage tourism
Advertising
Marketing
Descrição
Resumo:Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017

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