Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017
| Main Authors: | , , |
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| Format: | text |
| Language: | eng |
| Published: |
2017
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| Subjects: |
| _version_ | 1826464346410057728 |
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| author | Nur Saibah Ismail, 1992- Nor Zafir Md. Salleh Fakulti Pengurusan 538641 |
| author_facet | Nur Saibah Ismail, 1992- Nor Zafir Md. Salleh Fakulti Pengurusan 538641 |
| author_sort | Nur Saibah Ismail, 1992- |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017 |
| first_indexed | 2024-03-05T15:18:18Z |
| format | text |
| id | KOHA-OAI-TEST:535767 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T15:18:18Z |
| publishDate | 2017 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5357672021-06-21T05:06:31ZChallenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / Nur Saibah Ismail, 1992- Nor Zafir Md. Salleh Fakulti Pengurusan 538641 text2017engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017Includes bibliographical referencesPSZJBLHeritage tourism AdvertisingMarketing |
| spellingShingle | Heritage tourism Advertising Marketing Nur Saibah Ismail, 1992- Nor Zafir Md. Salleh Fakulti Pengurusan 538641 Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title | Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title_full | Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title_fullStr | Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title_full_unstemmed | Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title_short | Challenges in marketing heritage tourism : A supply side view perspective [electronic eresource] / |
| title_sort | challenges in marketing heritage tourism a supply side view perspective electronic eresource |
| topic | Heritage tourism Advertising Marketing |
| work_keys_str_mv | AT nursaibahismail1992 challengesinmarketingheritagetourismasupplysideviewperspectiveelectroniceresource AT norzafirmdsalleh challengesinmarketingheritagetourismasupplysideviewperspectiveelectroniceresource AT fakultipengurusan538641 challengesinmarketingheritagetourismasupplysideviewperspectiveelectroniceresource |