Are millennials truly attach and loyal to the human brand ? /
Project Paper (Sarjana Muda Pengurusan (Pemasaran))
| Main Author: | |
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| Format: | |
| Language: | eng |
| Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2018
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| Subjects: |
| _version_ | 1826465992377630720 |
|---|---|
| author | Chua, Chee Fong, 1994-, author 612086 |
| author_facet | Chua, Chee Fong, 1994-, author 612086 |
| author_sort | Chua, Chee Fong, 1994-, author 612086 |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) |
| first_indexed | 2024-03-05T15:42:16Z |
| format | |
| id | KOHA-OAI-TEST:543763 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T15:42:16Z |
| publishDate | 2018 |
| publisher | Johor Bahru, Johor : Universiti Teknologi Malaysia, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5437632022-08-15T03:56:22ZAre millennials truly attach and loyal to the human brand ? / Chua, Chee Fong, 1994-, author 612086 Johor Bahru, Johor : Universiti Teknologi Malaysia,2018engProject Paper (Sarjana Muda Pengurusan (Pemasaran))Bibliography: p.PSZJBLEntertainersBranding (Marketing) |
| spellingShingle | Entertainers Branding (Marketing) Chua, Chee Fong, 1994-, author 612086 Are millennials truly attach and loyal to the human brand ? / |
| title | Are millennials truly attach and loyal to the human brand ? / |
| title_full | Are millennials truly attach and loyal to the human brand ? / |
| title_fullStr | Are millennials truly attach and loyal to the human brand ? / |
| title_full_unstemmed | Are millennials truly attach and loyal to the human brand ? / |
| title_short | Are millennials truly attach and loyal to the human brand ? / |
| title_sort | are millennials truly attach and loyal to the human brand |
| topic | Entertainers Branding (Marketing) |
| work_keys_str_mv | AT chuacheefong1994author612086 aremillennialstrulyattachandloyaltothehumanbrand |