Consumers' purchase intention towards recalled product : Cadbury chocolate /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2018
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| Format: | text |
| Language: | eng |
| Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2018
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| Subjects: |
| _version_ | 1826465997816594432 |
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| author | Siti Noorsuhaila Saari, 1995- , author 612108 |
| author_facet | Siti Noorsuhaila Saari, 1995- , author 612108 |
| author_sort | Siti Noorsuhaila Saari, 1995- , author 612108 |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2018 |
| first_indexed | 2024-03-05T15:42:21Z |
| format | text |
| id | KOHA-OAI-TEST:543790 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T15:42:21Z |
| publishDate | 2018 |
| publisher | Johor Bahru, Johor : Universiti Teknologi Malaysia, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5437902021-09-22T03:57:02ZConsumers' purchase intention towards recalled product : Cadbury chocolate / Siti Noorsuhaila Saari, 1995- , author 612108 textJohor Bahru, Johor : Universiti Teknologi Malaysia,2018engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2018PSZJBLProduct recallConsumers |
| spellingShingle | Product recall Consumers Siti Noorsuhaila Saari, 1995- , author 612108 Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title | Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title_full | Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title_fullStr | Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title_full_unstemmed | Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title_short | Consumers' purchase intention towards recalled product : Cadbury chocolate / |
| title_sort | consumers purchase intention towards recalled product cadbury chocolate |
| topic | Product recall Consumers |
| work_keys_str_mv | AT sitinoorsuhailasaari1995author612108 consumerspurchaseintentiontowardsrecalledproductcadburychocolate |