HOW INNOVATION REALLY WORKS /

"First introduced in [the author's] influential Harvard Business Review article, RQ (Research Quotient) is a revolutionary new tool that measures a company's R&D capability--its ability to convert investment in R&D into products and services people want to buy or to reduce the...

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Main Author: Knott, Anne Marie, author
Format:
Language:eng
Published: New York, NY : McGraw-Hill Education, 2017
Subjects:
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author Knott, Anne Marie, author
author_facet Knott, Anne Marie, author
author_sort Knott, Anne Marie, author
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description "First introduced in [the author's] influential Harvard Business Review article, RQ (Research Quotient) is a revolutionary new tool that measures a company's R&D capability--its ability to convert investment in R&D into products and services people want to buy or to reduce the cost of producing these. RQ not only tells companies how "smart" they are, it provices a guide for how much they should invest in R&D to ensure that investment will increase revenues, profits, and market value.
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spelling KOHA-OAI-TEST:5451362020-12-19T17:20:36ZHOW INNOVATION REALLY WORKS / Knott, Anne Marie, author New York, NY : McGraw-Hill Education,♭20172017eng"First introduced in [the author's] influential Harvard Business Review article, RQ (Research Quotient) is a revolutionary new tool that measures a company's R&D capability--its ability to convert investment in R&D into products and services people want to buy or to reduce the cost of producing these. RQ not only tells companies how "smart" they are, it provices a guide for how much they should invest in R&D to ensure that investment will increase revenues, profits, and market value.Includes bibliographical references and indexThe problem: flying blind -- Misconception 1: small companies are more innovative -- Misconception 2: uncontested markets are good for innovation -- Misconception 3: spending more on R & D increases innovation -- Misconception 4: companies need more radical innovation -- Misconception 5: open innovation turbocharges R & D -- Misconception 6: R & D needs to be more relevant -- Misconception 7: Wall Street rewards innovation -- The promise of RQ: restoring growth -- Behind RQ: what it really is and how to find yours"First introduced in [the author's] influential Harvard Business Review article, RQ (Research Quotient) is a revolutionary new tool that measures a company's R&D capability--its ability to convert investment in R&D into products and services people want to buy or to reduce the cost of producing these. RQ not only tells companies how "smart" they are, it provices a guide for how much they should invest in R&D to ensure that investment will increase revenues, profits, and market value.PSZJBLTechnological innovationsResearch, Industrial.URN:ISBN:9781259860935
spellingShingle Technological innovations
Research, Industrial.
Knott, Anne Marie, author
HOW INNOVATION REALLY WORKS /
title HOW INNOVATION REALLY WORKS /
title_full HOW INNOVATION REALLY WORKS /
title_fullStr HOW INNOVATION REALLY WORKS /
title_full_unstemmed HOW INNOVATION REALLY WORKS /
title_short HOW INNOVATION REALLY WORKS /
title_sort how innovation really works
topic Technological innovations
Research, Industrial.
work_keys_str_mv AT knottannemarieauthor howinnovationreallyworks