The One to One Manager : Real-World Lessons in Customer Relationship Management /

The One to One Manager : Real-World Lessons in Customer Relationship Management /

Includes bibliographical references and index.

Bibliographic Details
Main Authors:	Peppers, Don, author, Rogers, Martha, 1952-, author
Format:
Language:	eng
Published:	New York : Currency/Doubleday, 1999
Subjects:	Relationship marketing Customer relations Consumers' preferences

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