Consumers’ purchase intention towards local brand skincare
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019
Main Author: | Iffah Irdina Mohamad Hassim |
---|---|
Format: | |
Language: | eng |
Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2019
|
Subjects: |
Similar Items
-
Consumers’ purchase intention towards local brand skincare /
by: Iffah Irdina Mohamad Hassim, author, et al.
Published: (2019) -
Demographic characteristics and factors that affect consumers' purchase intention of organic beauty products /
by: 508263 Yee, Yean Pink author, et al.
Published: (2011) -
Factors affecting purchase intention toward organic cosmetic products among consumers in the Klang Valley, Malaysia
by: Mohd Ali, Ainunnazlee
Published: (2013) -
The Impact of Consumer Ethnocentrism on Purchase Intentions: Local Versus Foreign Brands
by: Mehrukh Salman, et al.
Published: (2015-05-01) -
Brand equity dimensions and their effect on consumer purchase intention : a case study of Mobile Phones /
by: Lim, Sock Fei, author, et al.
Published: (2011)