The impact of online reviews to online hotel booking intention /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019
Main Authors: | , , |
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Format: | |
Language: | eng |
Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2019
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_version_ | 1796759918462631936 |
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author | Nurathirah Maarof, 1993-, author Zuraidah Sulaiman, supervisor Sekolah Perniagaan Antarabangsa Azman Hashim |
author_facet | Nurathirah Maarof, 1993-, author Zuraidah Sulaiman, supervisor Sekolah Perniagaan Antarabangsa Azman Hashim |
author_sort | Nurathirah Maarof, 1993-, author |
collection | OCEAN |
description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019 |
first_indexed | 2024-03-05T16:04:10Z |
format | |
id | KOHA-OAI-TEST:551016 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T16:04:10Z |
publishDate | 2019 |
publisher | Johor Bahru, Johor : Universiti Teknologi Malaysia, |
record_format | dspace |
spelling | KOHA-OAI-TEST:5510162020-12-19T17:20:50ZThe impact of online reviews to online hotel booking intention / Nurathirah Maarof, 1993-, author Zuraidah Sulaiman, supervisor Sekolah Perniagaan Antarabangsa Azman Hashim Johor Bahru, Johor : Universiti Teknologi Malaysia,2019engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019Includes bibliographical references : p. 56-59PRZSLInternet marketingAdvertisingElectronic commerce |
spellingShingle | Internet marketing Advertising Electronic commerce Nurathirah Maarof, 1993-, author Zuraidah Sulaiman, supervisor Sekolah Perniagaan Antarabangsa Azman Hashim The impact of online reviews to online hotel booking intention / |
title | The impact of online reviews to online hotel booking intention / |
title_full | The impact of online reviews to online hotel booking intention / |
title_fullStr | The impact of online reviews to online hotel booking intention / |
title_full_unstemmed | The impact of online reviews to online hotel booking intention / |
title_short | The impact of online reviews to online hotel booking intention / |
title_sort | impact of online reviews to online hotel booking intention |
topic | Internet marketing Advertising Electronic commerce |
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