The impact of online reviews to online hotel booking intention /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019

Bibliographic Details
Main Authors: Nurathirah Maarof, 1993-, author, Zuraidah Sulaiman, supervisor, Sekolah Perniagaan Antarabangsa Azman Hashim
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2019
Subjects:
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author Nurathirah Maarof, 1993-, author
Zuraidah Sulaiman, supervisor
Sekolah Perniagaan Antarabangsa Azman Hashim
author_facet Nurathirah Maarof, 1993-, author
Zuraidah Sulaiman, supervisor
Sekolah Perniagaan Antarabangsa Azman Hashim
author_sort Nurathirah Maarof, 1993-, author
collection OCEAN
description Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019
first_indexed 2024-03-05T16:04:10Z
format
id KOHA-OAI-TEST:551016
institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T16:04:10Z
publishDate 2019
publisher Johor Bahru, Johor : Universiti Teknologi Malaysia,
record_format dspace
spelling KOHA-OAI-TEST:5510162020-12-19T17:20:50ZThe impact of online reviews to online hotel booking intention / Nurathirah Maarof, 1993-, author Zuraidah Sulaiman, supervisor Sekolah Perniagaan Antarabangsa Azman Hashim Johor Bahru, Johor : Universiti Teknologi Malaysia,2019engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019Includes bibliographical references : p. 56-59PRZSLInternet marketingAdvertisingElectronic commerce
spellingShingle Internet marketing
Advertising
Electronic commerce
Nurathirah Maarof, 1993-, author
Zuraidah Sulaiman, supervisor
Sekolah Perniagaan Antarabangsa Azman Hashim
The impact of online reviews to online hotel booking intention /
title The impact of online reviews to online hotel booking intention /
title_full The impact of online reviews to online hotel booking intention /
title_fullStr The impact of online reviews to online hotel booking intention /
title_full_unstemmed The impact of online reviews to online hotel booking intention /
title_short The impact of online reviews to online hotel booking intention /
title_sort impact of online reviews to online hotel booking intention
topic Internet marketing
Advertising
Electronic commerce
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