The Marketing of Services /
Includes bibliographical references and indexes.
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
LONDON : HEINEMANN,
1984
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| Subjects: |
| _version_ | 1796760315069726720 |
|---|---|
| author | Cowell, Donald W., author |
| author_facet | Cowell, Donald W., author |
| author_sort | Cowell, Donald W., author |
| collection | OCEAN |
| description | Includes bibliographical references and indexes. |
| first_indexed | 2024-03-05T16:10:02Z |
| format | |
| id | KOHA-OAI-TEST:552943 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T16:10:02Z |
| publishDate | 1984 |
| publisher | LONDON : HEINEMANN, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5529432020-12-19T17:20:54ZThe Marketing of Services / Cowell, Donald W., author LONDON : HEINEMANN,♭19841984engIncludes bibliographical references and indexes.PSZJBLProfessionsService industriesURN:ISBN:9780434902637URN:ISBN:0434902632 |
| spellingShingle | Professions Service industries Cowell, Donald W., author The Marketing of Services / |
| title | The Marketing of Services / |
| title_full | The Marketing of Services / |
| title_fullStr | The Marketing of Services / |
| title_full_unstemmed | The Marketing of Services / |
| title_short | The Marketing of Services / |
| title_sort | marketing of services |
| topic | Professions Service industries |
| work_keys_str_mv | AT cowelldonaldwauthor themarketingofservices AT cowelldonaldwauthor marketingofservices |