Advertising : principles & practice /

Advertising : principles & practice /

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Includes bibliographical and references

Bibliographic Details
Main Authors:	Wells, William, 1926- author, Burnett, John, 1944- author, Moriarty, Sandra E. (Sandra Ernst) author
Format:
Language:	eng
Published:	New Jersey : Pearson/Prentice Hall, 2006
Subjects:	Advertising.

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