STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases /
For courses in strategy and strategic management. Core strategic management concepts without the excess For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessar...
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Format: | |
Language: | eng |
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Harlow, England : Pearson Education Limited,
2019
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_version_ | 1796761262350139392 |
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author | Barney, Jay B., author Hesterly, William S., author |
author_facet | Barney, Jay B., author Hesterly, William S., author |
author_sort | Barney, Jay B., author |
collection | OCEAN |
description | For courses in strategy and strategic management. Core strategic management concepts without the excess For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management. |
first_indexed | 2024-03-05T16:23:42Z |
format | |
id | KOHA-OAI-TEST:557434 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T16:23:42Z |
publishDate | 2019 |
publisher | Harlow, England : Pearson Education Limited, |
record_format | dspace |
spelling | KOHA-OAI-TEST:5574342020-12-19T17:21:05ZSTRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / Barney, Jay B., author Hesterly, William S., author Harlow, England : Pearson Education Limited, 2019♭2019engFor courses in strategy and strategic management. Core strategic management concepts without the excess For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.Includes indexFor courses in strategy and strategic management. Core strategic management concepts without the excess For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.PSZKLLStrategic planningBusiness planningIndustrial managementCompetitionURN:ISBN:9781292060378 |
spellingShingle | Strategic planning Business planning Industrial management Competition Barney, Jay B., author Hesterly, William S., author STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title | STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title_full | STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title_fullStr | STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title_full_unstemmed | STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title_short | STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE : Concepts and Cases / |
title_sort | strategic management and competitive advantage concepts and cases |
topic | Strategic planning Business planning Industrial management Competition |
work_keys_str_mv | AT barneyjaybauthor strategicmanagementandcompetitiveadvantageconceptsandcases AT hesterlywilliamsauthor strategicmanagementandcompetitiveadvantageconceptsandcases |