Absolute Essentials of Strategic Management /
Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a...
| 主要作者: | |
|---|---|
| 格式: | |
| 语言: | eng |
| 出版: |
New York : Routledge,
2020
|
| 主题: |
| _version_ | 1826468935953809408 |
|---|---|
| author | Witcher, Barry J., author |
| author_facet | Witcher, Barry J., author |
| author_sort | Witcher, Barry J., author |
| collection | OCEAN |
| description | Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world. |
| first_indexed | 2024-03-05T16:25:48Z |
| format | |
| id | KOHA-OAI-TEST:558136 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T16:25:48Z |
| publishDate | 2020 |
| publisher | New York : Routledge, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5581362020-12-19T17:21:07ZAbsolute Essentials of Strategic Management / Witcher, Barry J., author New York : Routledge, 2020♭2020engStrategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.Includes bibliographies and indexStrategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.FTIRStrategic planning Case method URN:ISBN:9781138365377 |
| spellingShingle | Strategic planning Case method Witcher, Barry J., author Absolute Essentials of Strategic Management / |
| title | Absolute Essentials of Strategic Management / |
| title_full | Absolute Essentials of Strategic Management / |
| title_fullStr | Absolute Essentials of Strategic Management / |
| title_full_unstemmed | Absolute Essentials of Strategic Management / |
| title_short | Absolute Essentials of Strategic Management / |
| title_sort | absolute essentials of strategic management |
| topic | Strategic planning Case method |
| work_keys_str_mv | AT witcherbarryjauthor absoluteessentialsofstrategicmanagement |