CONDUCTING RESEARCH INTERVIEWS for BUSINESS and MANAGEMENT STUDENTS /

From the publisher. Part of SAGE's new Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark NK Saunders and Vadake K. Narayanan. The series is designed to support business and management students with their research-based dissertations by providing in-depth and pra...

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Bibliographic Details
Main Author: Cassell, Catherine, author 324272
Format: text
Language:eng
Published: Los Angeles : SAGE, 2015
Subjects:
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Summary:From the publisher. Part of SAGE's new Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark NK Saunders and Vadake K. Narayanan. The series is designed to support business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis. The books are written in a concise and accessible way, and contain a range of features, including checklists and a glossary, designed to support self-guided research. In Conducting Research Interviews, Catherine Cassell guides you through conceptualizing the interview, preparing for the research interview, conducting the interview, examples, and conclusions and next steps