PRINCIPLES OF MARKETING : AN ASIAN PERSPECTIVE /
Principles of Marketing: An Asian Perspective provides an authoritative, comprehensive, innovative, managerial, and practical introduction to the fascinating world of Asian marketing. While providing the most up-to-date marketing coverage, this book also makes learning about and teaching Asian marke...
Main Authors: | Kotler, Philip, author 301835, Armstrong, Gary (Gary M.) author 301840, Ang, Swee Hoon, author 627381, Leong, Siew Meng, author 627382, Tan, Ching Tiong, author 305550, Tse, David K., author 635390 |
---|---|
Format: | text |
Language: | eng |
Published: |
Singapore : Pearson Prentice Hall,
2005
|
Subjects: |
Similar Items
-
PRINCIPLES OF MARKETING : AN ASIAN PERSPECTIVE /
by: Kotler, Philip, author 301835, et al.
Published: (2012) -
Marketing Management : An Asian Perspective /
by: Kotler, Philip author 301835, et al.
Published: (1999) -
Principles of Marketing /
by: Kotler, Philip, author 301835, et al.
Published: (2006) -
PRINCIPLES OF MARKETING /
by: Kotler, Philip, author 301835, et al.
Published: (1999) -
Principles of Marketing /
by: Kotler, Philip, author 301835, et al.
Published: (2014)