Public Relations and Sales Management /
The objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.
| Main Authors: | , |
|---|---|
| Format: | software, multimedia |
| Language: | eng |
| Published: |
Delhi, India : College Publishing House,
2012
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| Subjects: | |
| Online Access: | http://repository.library.utm.my/id/eprint/4151 |
| _version_ | 1826470244392108032 |
|---|---|
| author | Doe, Erin, author 652683 Conger, Giovanna, author 652682 |
| author_facet | Doe, Erin, author 652683 Conger, Giovanna, author 652682 |
| author_sort | Doe, Erin, author 652683 |
| collection | OCEAN |
| description | The objective of this book is to provide sufficient knowledge about Public Relations and Sales Management. |
| first_indexed | 2024-03-05T16:45:20Z |
| format | software, multimedia |
| id | KOHA-OAI-TEST:593286 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T16:45:20Z |
| publishDate | 2012 |
| publisher | Delhi, India : College Publishing House, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5932862024-01-09T02:43:29ZPublic Relations and Sales Management / Doe, Erin, author 652683 Conger, Giovanna, author 652682 software, multimedia Electronic books 631902 Delhi, India : College Publishing House,2012©2012engThe objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.Chapter 1. Public Relations -- Chapter 2. Corporate Communication -- Chapter 3. Internal Communications -- Chapter 4. Media Monitoring Service -- Chapter 5. Litigation Public Relations and Spin (Public Relations) -- Chapter 6. Press Release -- Chapter 7. Public Opinion and Video News Release -- Chapter 8. Political Correctness -- Chapter 9. Introduction to Sale -- Chapter 10. Retailing -- Chapter 11. Sales Methods and Techniques -- Chapter 12. Point of Sale -- Chapter 13. Sales Promotion -- Chapter 14. Advertising Promotion -- Chapter 15. Sales Force Management SystemThe objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.Public RelationsSales managementhttp://repository.library.utm.my/id/eprint/4151URN:ISBN:9788132312581Remote access restricted to users with a valid UTM ID via VPN. |
| spellingShingle | Public Relations Sales management Doe, Erin, author 652683 Conger, Giovanna, author 652682 Public Relations and Sales Management / |
| title | Public Relations and Sales Management / |
| title_full | Public Relations and Sales Management / |
| title_fullStr | Public Relations and Sales Management / |
| title_full_unstemmed | Public Relations and Sales Management / |
| title_short | Public Relations and Sales Management / |
| title_sort | public relations and sales management |
| topic | Public Relations Sales management |
| url | http://repository.library.utm.my/id/eprint/4151 |
| work_keys_str_mv | AT doeerinauthor652683 publicrelationsandsalesmanagement AT congergiovannaauthor652682 publicrelationsandsalesmanagement |