Public Relations and Sales Management /

The objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.

Bibliographic Details
Main Authors: Doe, Erin, author 652683, Conger, Giovanna, author 652682
Format: software, multimedia
Language:eng
Published: Delhi, India : College Publishing House, 2012
Subjects:
Online Access:http://repository.library.utm.my/id/eprint/4151
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author Doe, Erin, author 652683
Conger, Giovanna, author 652682
author_facet Doe, Erin, author 652683
Conger, Giovanna, author 652682
author_sort Doe, Erin, author 652683
collection OCEAN
description The objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.
first_indexed 2024-03-05T16:45:20Z
format software, multimedia
id KOHA-OAI-TEST:593286
institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T16:45:20Z
publishDate 2012
publisher Delhi, India : College Publishing House,
record_format dspace
spelling KOHA-OAI-TEST:5932862024-01-09T02:43:29ZPublic Relations and Sales Management / Doe, Erin, author 652683 Conger, Giovanna, author 652682 software, multimedia Electronic books 631902 Delhi, India : College Publishing House,2012©2012engThe objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.Chapter 1. Public Relations -- Chapter 2. Corporate Communication -- Chapter 3. Internal Communications -- Chapter 4. Media Monitoring Service -- Chapter 5. Litigation Public Relations and Spin (Public Relations) -- Chapter 6. Press Release -- Chapter 7. Public Opinion and Video News Release -- Chapter 8. Political Correctness -- Chapter 9. Introduction to Sale -- Chapter 10. Retailing -- Chapter 11. Sales Methods and Techniques -- Chapter 12. Point of Sale -- Chapter 13. Sales Promotion -- Chapter 14. Advertising Promotion -- Chapter 15. Sales Force Management SystemThe objective of this book is to provide sufficient knowledge about Public Relations and Sales Management.Public RelationsSales managementhttp://repository.library.utm.my/id/eprint/4151URN:ISBN:9788132312581Remote access restricted to users with a valid UTM ID via VPN.
spellingShingle Public Relations
Sales management
Doe, Erin, author 652683
Conger, Giovanna, author 652682
Public Relations and Sales Management /
title Public Relations and Sales Management /
title_full Public Relations and Sales Management /
title_fullStr Public Relations and Sales Management /
title_full_unstemmed Public Relations and Sales Management /
title_short Public Relations and Sales Management /
title_sort public relations and sales management
topic Public Relations
Sales management
url http://repository.library.utm.my/id/eprint/4151
work_keys_str_mv AT doeerinauthor652683 publicrelationsandsalesmanagement
AT congergiovannaauthor652682 publicrelationsandsalesmanagement