Consumer centric category management : how to increase profits by managing categories based on consumer needs /
36
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
New Jersey : John Wiley & Sons,
2006
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| Subjects: |
| _version_ | 1796656967137099776 |
|---|---|
| author | 785 ACNielsen company Karolefski, John Heller, Al |
| author_facet | 785 ACNielsen company Karolefski, John Heller, Al |
| author_sort | 785 ACNielsen company |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T15:27:37Z |
| format | |
| id | KOHA-OAI-TEST:59663 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T15:27:37Z |
| publishDate | 2006 |
| publisher | New Jersey : John Wiley & Sons, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:596632020-12-19T16:59:11ZConsumer centric category management : how to increase profits by managing categories based on consumer needs / 785 ACNielsen company Karolefski, John Heller, Al New Jersey : John Wiley & Sons,2006eng36PSZJBLRetail tradeConsumers' preferencesURN:ISBN:0471703591 (hbk) |
| spellingShingle | Retail trade Consumers' preferences 785 ACNielsen company Karolefski, John Heller, Al Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title | Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title_full | Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title_fullStr | Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title_full_unstemmed | Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title_short | Consumer centric category management : how to increase profits by managing categories based on consumer needs / |
| title_sort | consumer centric category management how to increase profits by managing categories based on consumer needs |
| topic | Retail trade Consumers' preferences |
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