Marketing FOR DUMMIES /
An introduction to marketing discusses such topics as designing a marketing program, research, advertising, sales, and telemarketing.
Main Author: | |
---|---|
Format: | |
Language: | eng |
Published: |
Foster City, Calif. : IDG Books,
1997
|
Subjects: |
Summary: | An introduction to marketing discusses such topics as designing a marketing program, research, advertising, sales, and telemarketing. |
---|