ECONOMICS FOR BUSINESS /
SlomanEconomics of Business 2eThe aim of Economics for Business is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throughout is firmly...
| Main Authors: | , |
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| Format: | text |
| Language: | eng |
| Published: |
Harrow, England ; New York : Financial Times/Pretntice Hall,
2007
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| Subjects: |
| _version_ | 1796763643518386176 |
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| author | Sloman, John, 1947-, author 427972 Hinde, Kevin, author 537886 |
| author_facet | Sloman, John, 1947-, author 427972 Hinde, Kevin, author 537886 |
| author_sort | Sloman, John, 1947-, author 427972 |
| collection | OCEAN |
| description | SlomanEconomics of Business 2eThe aim of Economics for Business is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throughout is firmly on applying these economic principles to the real world of business.The second edition of this highly accessible textbook is written in a direct and straightforward style, making considerable use of business examples throughout to illustrate how economics can be used to understand business problems and the business environment. It has been thoroughly revised and updated to reflect current issues.Features? Contains a wealth of interesting boxed applied material and case studies which show how economics can be used to understand real business situations.? Covers all the major topics of economics, but also includes several specialist business chapters and sections (e.g. the business environment, marketing the product, growth strategies, the small-firm sector, multinational corporations, etc.). ? Provides a balanced coverage of microeconomic, macroeconomic and international economic issues.? |
| first_indexed | 2024-03-05T16:58:43Z |
| format | text |
| id | KOHA-OAI-TEST:597925 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T16:58:43Z |
| publishDate | 2007 |
| publisher | Harrow, England ; New York : Financial Times/Pretntice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:5979252022-04-12T00:40:36ZECONOMICS FOR BUSINESS / Sloman, John, 1947-, author 427972 Hinde, Kevin, author 537886 textHarrow, England ; New York : Financial Times/Pretntice Hall,2007.©2007engSlomanEconomics of Business 2eThe aim of Economics for Business is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throughout is firmly on applying these economic principles to the real world of business.The second edition of this highly accessible textbook is written in a direct and straightforward style, making considerable use of business examples throughout to illustrate how economics can be used to understand business problems and the business environment. It has been thoroughly revised and updated to reflect current issues.Features? Contains a wealth of interesting boxed applied material and case studies which show how economics can be used to understand real business situations.? Covers all the major topics of economics, but also includes several specialist business chapters and sections (e.g. the business environment, marketing the product, growth strategies, the small-firm sector, multinational corporations, etc.). ? Provides a balanced coverage of microeconomic, macroeconomic and international economic issues.?Includes bibliographical references and index.PART A BUSINESS AND ECONOMICS -- PART B BUSINESS AND MARKETS -- PART C BACKGROUND TO DEMAND -- PART D BACKGROUND TO SUPPLY -- PART E SUPPLY: SHORT-RUN DECISION MAKING BY FIRMS -- PART F SUPPLY: ALTERNATIVE STRATEGIES -- PART G THE FIRM IN THE FACTOR MARKET -- PART H THE RELATIONSHIP BETWEEN GOVERNMENT AND BUSINESS -- PART I BUSINESS IN THE INTERNATIONAL ENVIRONMENT -- PART J THE MACROECONOMIC ENVIRONMENT -- PART K MACROECONOMIC POLICYSlomanEconomics of Business 2eThe aim of Economics for Business is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throughout is firmly on applying these economic principles to the real world of business.The second edition of this highly accessible textbook is written in a direct and straightforward style, making considerable use of business examples throughout to illustrate how economics can be used to understand business problems and the business environment. It has been thoroughly revised and updated to reflect current issues.Features? Contains a wealth of interesting boxed applied material and case studies which show how economics can be used to understand real business situations.? Covers all the major topics of economics, but also includes several specialist business chapters and sections (e.g. the business environment, marketing the product, growth strategies, the small-firm sector, multinational corporations, etc.). ? Provides a balanced coverage of microeconomic, macroeconomic and international economic issues.?Unkown-UTM Community;EconomicsBusinessCommerceManagerial economicsURN:ISBN:9780273709084URN:ISBN:0273709089 |
| spellingShingle | Economics Business Commerce Managerial economics Sloman, John, 1947-, author 427972 Hinde, Kevin, author 537886 ECONOMICS FOR BUSINESS / |
| title | ECONOMICS FOR BUSINESS / |
| title_full | ECONOMICS FOR BUSINESS / |
| title_fullStr | ECONOMICS FOR BUSINESS / |
| title_full_unstemmed | ECONOMICS FOR BUSINESS / |
| title_short | ECONOMICS FOR BUSINESS / |
| title_sort | economics for business |
| topic | Economics Business Commerce Managerial economics |
| work_keys_str_mv | AT slomanjohn1947author427972 economicsforbusiness AT hindekevinauthor537886 economicsforbusiness |