USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /

If you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communica...

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Main Author: Snitker, Thomas Visby, author 642961
Format: text
Language:eng
Published: [United States] : Apress, 2021
Subjects:
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author Snitker, Thomas Visby, author 642961
author_facet Snitker, Thomas Visby, author 642961
author_sort Snitker, Thomas Visby, author 642961
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description If you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communicating can be completely different. User Research with Kids explores these differences and more. Author Thomas Visby Snitker walks you through how to best approach user research with children through the processes of conceptualization, design, prototyping, and eventually the launch. Adults who research kids' experiences venture into a familiar yet foreign land where the inhabitants speak a different (yet familiar) language and have different behavioral norms and values. It is important for researchers to decipher and understand this language. Including children in the process will lead to better targeted and better designed products, and User Research with Kids will help you attain this goal. Snitker's useful insights in this book will help professionals and students in all sectors of research, design, and innovation. User Research with Kids will teach you how to better work with children using key approaches, such as understanding what play is and holistically measuring experience from a child's cognitive perspective. Apply research rigor and best practices for your next product launch, and expand your user understanding with User Research with Kids.
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spelling KOHA-OAI-TEST:5992602025-01-09T07:59:36ZUSER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 / Snitker, Thomas Visby, author 642961 text[United States] : Apress,2021©2021engIf you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communicating can be completely different. User Research with Kids explores these differences and more. Author Thomas Visby Snitker walks you through how to best approach user research with children through the processes of conceptualization, design, prototyping, and eventually the launch. Adults who research kids' experiences venture into a familiar yet foreign land where the inhabitants speak a different (yet familiar) language and have different behavioral norms and values. It is important for researchers to decipher and understand this language. Including children in the process will lead to better targeted and better designed products, and User Research with Kids will help you attain this goal. Snitker's useful insights in this book will help professionals and students in all sectors of research, design, and innovation. User Research with Kids will teach you how to better work with children using key approaches, such as understanding what play is and holistically measuring experience from a child's cognitive perspective. Apply research rigor and best practices for your next product launch, and expand your user understanding with User Research with Kids.Includes index.Chapter 1: Understanding Kids and Their Experiences -- Chapter 2: How (Not) to Ruin Perfectly Good Research in 18 Steps -- Chapter 3: Succeed Through Better Research Practice -- Chapter 4: Towards Infinity and Beyond -- A KX Score -- Chapter 5: What to Score -- Chapter 6: How You Can Use the Kids Experience (KX) Score -- Chapter 7: Challenges and Opportunities in Research with Children as Seen by Practitioners -- Chapter 8: SummaryIf you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communicating can be completely different. User Research with Kids explores these differences and more. Author Thomas Visby Snitker walks you through how to best approach user research with children through the processes of conceptualization, design, prototyping, and eventually the launch. Adults who research kids' experiences venture into a familiar yet foreign land where the inhabitants speak a different (yet familiar) language and have different behavioral norms and values. It is important for researchers to decipher and understand this language. Including children in the process will lead to better targeted and better designed products, and User Research with Kids will help you attain this goal. Snitker's useful insights in this book will help professionals and students in all sectors of research, design, and innovation. User Research with Kids will teach you how to better work with children using key approaches, such as understanding what play is and holistically measuring experience from a child's cognitive perspective. Apply research rigor and best practices for your next product launch, and expand your user understanding with User Research with Kids.PSZJBNew productsURN:ISBN:9781484270707
spellingShingle New products
Snitker, Thomas Visby, author 642961
USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title_full USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title_fullStr USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title_full_unstemmed USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title_short USER RESEARCH WITH KIDS : HOW TO EFFECTIVELY CONDUCT RESEARCH WITH PARTICIPANTS AGED 3-16 /
title_sort user research with kids how to effectively conduct research with participants aged 3 16
topic New products
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