Online impulse buying behavior model for social commerce in Malaysian context /

Online impulse buying behavior model for social commerce in Malaysian context /

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Bibliographic Details
Main Authors: Samah Abdelsalam Abdalla Gubara, 1989-, author 646143, Naomie Salim, supervisor 612144, Rose Alinda Alias, 1964-, supervisor 604826, Fakulti Kejuruteraan. Sekolah Komputeran 619086
Format: text
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2021
Subjects:
Consumer behavior
Description
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