BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA /

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Bibliographic Details
Main Authors:	Chen Jian, 1976-, author, Suzilawati Kamarudin, supervisor 239117, Adriana Mohd Rizal, supervisor 606985, Sekolah Perniagaan Antarabangsa Azman Hashim 617120
Format:	text
Language:	eng
Published:	Johor Bahru, Johor : Universiti Teknologi Malaysia, 2019
Subjects:	Mobile computing Online social networks Branding (Marketing)

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