BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA /
| Main Authors: | , , , |
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| 格式: | text |
| 语言: | eng |
| 出版: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2019
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| 主题: |
| _version_ | 1826472904502542336 |
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| author | Chen Jian, 1976-, author Suzilawati Kamarudin, supervisor 239117 Adriana Mohd Rizal, supervisor 606985 Sekolah Perniagaan Antarabangsa Azman Hashim 617120 |
| author_facet | Chen Jian, 1976-, author Suzilawati Kamarudin, supervisor 239117 Adriana Mohd Rizal, supervisor 606985 Sekolah Perniagaan Antarabangsa Azman Hashim 617120 |
| author_sort | Chen Jian, 1976-, author |
| collection | OCEAN |
| description | |
| first_indexed | 2024-03-05T17:25:14Z |
| format | text |
| id | KOHA-OAI-TEST:608250 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T17:25:14Z |
| publishDate | 2019 |
| publisher | Johor Bahru, Johor : Universiti Teknologi Malaysia, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:6082502023-10-23T04:05:49ZBRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / Chen Jian, 1976-, author Suzilawati Kamarudin, supervisor 239117 Adriana Mohd Rizal, supervisor 606985 Sekolah Perniagaan Antarabangsa Azman Hashim 617120 textJohor Bahru, Johor : Universiti Teknologi Malaysia,2019engIncludes bibliographical and referencesKK-AHIBSMobile computingOnline social networksBranding (Marketing) |
| spellingShingle | Mobile computing Online social networks Branding (Marketing) Chen Jian, 1976-, author Suzilawati Kamarudin, supervisor 239117 Adriana Mohd Rizal, supervisor 606985 Sekolah Perniagaan Antarabangsa Azman Hashim 617120 BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title | BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title_full | BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title_fullStr | BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title_full_unstemmed | BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title_short | BRAND LOYALTY MODEL FOR MOBILE SOCIAL NETWORK APPLICATION MARKET IN CHINA / |
| title_sort | brand loyalty model for mobile social network application market in china |
| topic | Mobile computing Online social networks Branding (Marketing) |
| work_keys_str_mv | AT chenjian1976author brandloyaltymodelformobilesocialnetworkapplicationmarketinchina AT suzilawatikamarudinsupervisor239117 brandloyaltymodelformobilesocialnetworkapplicationmarketinchina AT adrianamohdrizalsupervisor606985 brandloyaltymodelformobilesocialnetworkapplicationmarketinchina AT sekolahperniagaanantarabangsaazmanhashim617120 brandloyaltymodelformobilesocialnetworkapplicationmarketinchina |