Effects of cynicism and sustainable claim of greenwashing advertisement toward environmental responsible purchase behaviour of energy efficient vehicle /

Bibliographic Details
Main Authors: Muhamad Syakir Shukor, 1992-, author 605045, Zuraidah Sulaiman, supervisor 598934, Thoo Ai Chin 1990-, supervisor 636464, Azman Hashim International Business School 622319
Format: text
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2022
Subjects:
Online Access:http://dms.library.utm.my:8080

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