Branding @ the digital age /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
New York, NY : Palgrave Macmillan,
2001
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| Subjects: |
| _version_ | 1796658234505822208 |
|---|---|
| author | Meyers, Herbert M. Gerstman, Richard |
| author_facet | Meyers, Herbert M. Gerstman, Richard |
| author_sort | Meyers, Herbert M. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T15:46:02Z |
| format | |
| id | KOHA-OAI-TEST:65789 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T15:46:02Z |
| publishDate | 2001 |
| publisher | New York, NY : Palgrave Macmillan, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:657892020-12-19T16:59:29ZBranding @ the digital age / Meyers, Herbert M. Gerstman, Richard New York, NY : Palgrave Macmillan,2001eng36PSZJBLInternet marketingBrand name productsURN:ISBN:033394769X (hbk.) |
| spellingShingle | Internet marketing Brand name products Meyers, Herbert M. Gerstman, Richard Branding @ the digital age / |
| title | Branding @ the digital age / |
| title_full | Branding @ the digital age / |
| title_fullStr | Branding @ the digital age / |
| title_full_unstemmed | Branding @ the digital age / |
| title_short | Branding @ the digital age / |
| title_sort | branding the digital age |
| topic | Internet marketing Brand name products |
| work_keys_str_mv | AT meyersherbertm brandingthedigitalage AT gerstmanrichard brandingthedigitalage |