389277 Capon, N., Potter, D., Schindler, F., & Association, A. M. (2006). Managing global accounts: Nine critical factors for a world-class program. Mason, OH : Thomson.
Cita Chicago Style (17a ed.)389277 Capon, Noel, Dave Potter, Fred Schindler, y American Marketing Association. Managing Global Accounts: Nine Critical Factors for a World-class Program. Mason, OH : Thomson, 2006.
Cita MLA (9a ed.)389277 Capon, Noel, et al. Managing Global Accounts: Nine Critical Factors for a World-class Program. Mason, OH : Thomson, 2006.
Precaución: Estas citas no son 100% exactas.