Brand warriors : corporate leaders share their winning strategies /
28
| Main Author: | |
|---|---|
| Format: | |
| Published: |
London : HarperCollins,
1999
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| Subjects: |
| _version_ | 1796659304258863104 |
|---|---|
| author | Gilmore, Fiona |
| author_facet | Gilmore, Fiona |
| author_sort | Gilmore, Fiona |
| collection | OCEAN |
| description | 28 |
| first_indexed | 2024-03-04T16:01:14Z |
| format | |
| id | KOHA-OAI-TEST:70859 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-04T16:01:14Z |
| publishDate | 1999 |
| publisher | London : HarperCollins, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:708592020-12-19T16:59:59ZBrand warriors : corporate leaders share their winning strategies / Gilmore, Fiona London : HarperCollins,19992836PSZKLLBrand name productsURN:ISBN:06388922 |
| spellingShingle | Brand name products Gilmore, Fiona Brand warriors : corporate leaders share their winning strategies / |
| title | Brand warriors : corporate leaders share their winning strategies / |
| title_full | Brand warriors : corporate leaders share their winning strategies / |
| title_fullStr | Brand warriors : corporate leaders share their winning strategies / |
| title_full_unstemmed | Brand warriors : corporate leaders share their winning strategies / |
| title_short | Brand warriors : corporate leaders share their winning strategies / |
| title_sort | brand warriors corporate leaders share their winning strategies |
| topic | Brand name products |
| work_keys_str_mv | AT gilmorefiona brandwarriorscorporateleaderssharetheirwinningstrategies |