Strategic relationship marketing /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Berlin ; New York : Springer,
2002
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| Subjects: |
| _version_ | 1796661817283444736 |
|---|---|
| author | 303472 Hougaard , Soren Bjerre, Mogens, 1959- |
| author_facet | 303472 Hougaard , Soren Bjerre, Mogens, 1959- |
| author_sort | 303472 Hougaard , Soren |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T16:38:01Z |
| format | |
| id | KOHA-OAI-TEST:83091 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T16:38:01Z |
| publishDate | 2002 |
| publisher | Berlin ; New York : Springer, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:830912020-12-19T17:00:40ZStrategic relationship marketing / 303472 Hougaard , Soren Bjerre, Mogens, 1959- Berlin ; New York : Springer,2002eng36FTIRRelationship marketingCustomer relationsStrategic planningURN:ISBN:3540018700 |
| spellingShingle | Relationship marketing Customer relations Strategic planning 303472 Hougaard , Soren Bjerre, Mogens, 1959- Strategic relationship marketing / |
| title | Strategic relationship marketing / |
| title_full | Strategic relationship marketing / |
| title_fullStr | Strategic relationship marketing / |
| title_full_unstemmed | Strategic relationship marketing / |
| title_short | Strategic relationship marketing / |
| title_sort | strategic relationship marketing |
| topic | Relationship marketing Customer relations Strategic planning |
| work_keys_str_mv | AT 303472hougaardsoren strategicrelationshipmarketing AT bjerremogens1959 strategicrelationshipmarketing |