Key marketing concepts /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Published: |
London : MacMillan,
1995
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| Subjects: |
| _version_ | 1796661933722566656 |
|---|---|
| author | 389392 Meldrum, Mike McDonald, Malcolm |
| author_facet | 389392 Meldrum, Mike McDonald, Malcolm |
| author_sort | 389392 Meldrum, Mike |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T16:39:45Z |
| format | |
| id | KOHA-OAI-TEST:83665 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-04T16:39:45Z |
| publishDate | 1995 |
| publisher | London : MacMillan, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:836652020-12-19T17:00:42ZKey marketing concepts / 389392 Meldrum, Mike McDonald, Malcolm London : MacMillan,199536FTIRMarketingURN:ISBN:0333645634 |
| spellingShingle | Marketing 389392 Meldrum, Mike McDonald, Malcolm Key marketing concepts / |
| title | Key marketing concepts / |
| title_full | Key marketing concepts / |
| title_fullStr | Key marketing concepts / |
| title_full_unstemmed | Key marketing concepts / |
| title_short | Key marketing concepts / |
| title_sort | key marketing concepts |
| topic | Marketing |
| work_keys_str_mv | AT 389392meldrummike keymarketingconcepts AT mcdonaldmalcolm keymarketingconcepts |