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Promotion management and marketing communications /
Show other versions (1)
36
书目详细资料
Main Authors:
247357 Shimp, Terence A.
,
DeLozier, M. Wayne
格式:
出版:
Chicago : Dryden Pr.,
1986
主题:
Communication in marketing
Sales promotion
Advertising
Direct marketing
持有资料
实物特征
Other Versions (1)
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总结:
36
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