Introduction to marketing, advertising and public relations /
36
| Main Author: | |
|---|---|
| Format: | |
| Published: |
London : Macmillan,
1989
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| Subjects: |
| _version_ | 1796665212795879424 |
|---|---|
| author | 385298 Jefkins, Frank |
| author_facet | 385298 Jefkins, Frank |
| author_sort | 385298 Jefkins, Frank |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T17:28:37Z |
| format | |
| id | KOHA-OAI-TEST:99876 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-04T17:28:37Z |
| publishDate | 1989 |
| publisher | London : Macmillan, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:998762020-12-19T17:01:27ZIntroduction to marketing, advertising and public relations / 385298 Jefkins, Frank London : Macmillan,198936PSZJBLMarketingAdvertisingPublic relationsURN:ISBN:0333493818 |
| spellingShingle | Marketing Advertising Public relations 385298 Jefkins, Frank Introduction to marketing, advertising and public relations / |
| title | Introduction to marketing, advertising and public relations / |
| title_full | Introduction to marketing, advertising and public relations / |
| title_fullStr | Introduction to marketing, advertising and public relations / |
| title_full_unstemmed | Introduction to marketing, advertising and public relations / |
| title_short | Introduction to marketing, advertising and public relations / |
| title_sort | introduction to marketing advertising and public relations |
| topic | Marketing Advertising Public relations |
| work_keys_str_mv | AT 385298jefkinsfrank introductiontomarketingadvertisingandpublicrelations |