| Summary: | This paper focuses on applying the resource-based view (RBV) of firms to explain performance in the
automotive industry in Malaysia. Specifically, we based our research on the comprehensive framework of RBV and
reviewed previous empirical researchers to investigate the relationship between technological innovation
capabilities (TIC), competitive advantage and firm performance in the automotive industry in Malaysia. The
conceptual model using Partial Least Squares (PLS) has been proposed. Based on the proposed conceptual
framework and reviewed, research hypotheses are being developed. The conceptual framework of this paper will be
used at the preliminary stage of the research on TIC that can be expected to contribute in the development of
automotive industry in Malaysia.
|
|---|