The relationship between motivations factors and online shopping participation among student in University Malaysia Pahang
In the era of globalization, electronic marketing is a great revolution. Over the last decade maximum business organizations are running with technological change. Online shopping is the use of technology for better marketing performance. And retailers are devising strategies to meet the demand of...
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| Format: | Undergraduates Project Papers |
| Language: | English |
| Published: |
2016
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| Online Access: | http://umpir.ump.edu.my/id/eprint/15957/1/The%20relationship%20between%20motivations%20factors%20and%20online%20shopping%20participation%20among%20student%20in%20University%20Malaysia%20Pahang-CD%2010326.pdf |