Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology

The purpose of this study is to identify the impact of Small Medium Enterprises in Food and Beverage Industry Behavioural intention towards Halal and Fourth Industrial Revolution Technologies in Malaysia. This study is a quantitative descriptive study that uses questionnaires as a research instrumen...

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Main Authors: Salme, Yahya, Mazita, Mokhtar
Format: Article
Language:English
Published: JOSSR 2020
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/29911/1/Small%20medium%20enterprises%20in%20food%20and%20beverage%20industry%20behavioural.pdf
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author Salme, Yahya
Mazita, Mokhtar
author_facet Salme, Yahya
Mazita, Mokhtar
author_sort Salme, Yahya
collection UMP
description The purpose of this study is to identify the impact of Small Medium Enterprises in Food and Beverage Industry Behavioural intention towards Halal and Fourth Industrial Revolution Technologies in Malaysia. This study is a quantitative descriptive study that uses questionnaires as a research instrument and uses unified theory of acceptance and use of technology (UTAUT) by Venkatesh, Morris, Davis, and Davis (2003) and theory of planned behaviour by Ajzen (1991) as a theoretical background. The expected findings of this study is there is a positive relationship in Halal and fourth industrial revolution technology acceptance toward small medium enterprises (SMEs) for food and beverage industries in Malaysia. Researchers view that there are some significant effects that may result from this study. However, it depends on the variables available and related to the present study
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spelling UMPir299112020-11-09T08:12:28Z http://umpir.ump.edu.my/id/eprint/29911/ Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology Salme, Yahya Mazita, Mokhtar HD Industries. Land use. Labor The purpose of this study is to identify the impact of Small Medium Enterprises in Food and Beverage Industry Behavioural intention towards Halal and Fourth Industrial Revolution Technologies in Malaysia. This study is a quantitative descriptive study that uses questionnaires as a research instrument and uses unified theory of acceptance and use of technology (UTAUT) by Venkatesh, Morris, Davis, and Davis (2003) and theory of planned behaviour by Ajzen (1991) as a theoretical background. The expected findings of this study is there is a positive relationship in Halal and fourth industrial revolution technology acceptance toward small medium enterprises (SMEs) for food and beverage industries in Malaysia. Researchers view that there are some significant effects that may result from this study. However, it depends on the variables available and related to the present study JOSSR 2020 Article PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/29911/1/Small%20medium%20enterprises%20in%20food%20and%20beverage%20industry%20behavioural.pdf Salme, Yahya and Mazita, Mokhtar (2020) Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology. Jurnal Penyelidikan Sains Sosial (JOSSR), 3 (8). pp. 16-21. ISSN 2637-0956. (Published) http://jossr.com/current.asm?dataid=2551&iDisplayStart=0&aaSorting=&isSearchDetail=1
spellingShingle HD Industries. Land use. Labor
Salme, Yahya
Mazita, Mokhtar
Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title_full Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title_fullStr Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title_full_unstemmed Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title_short Small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
title_sort small medium enterprises in food and beverage industry behavioural intention towards halal and fourth industrial revolution technology
topic HD Industries. Land use. Labor
url http://umpir.ump.edu.my/id/eprint/29911/1/Small%20medium%20enterprises%20in%20food%20and%20beverage%20industry%20behavioural.pdf
work_keys_str_mv AT salmeyahya smallmediumenterprisesinfoodandbeverageindustrybehaviouralintentiontowardshalalandfourthindustrialrevolutiontechnology
AT mazitamokhtar smallmediumenterprisesinfoodandbeverageindustrybehaviouralintentiontowardshalalandfourthindustrialrevolutiontechnology