Digital marketing strategies to improve business performance of Malaysia SMEs
Changes in patron behavior require firms to reconsider their advertising and marketing techniques in the digital domain. Currently, a massive part of the associated studies is targeted extra on how the SMEs control their advertising and marketing strategies. Are they advertising and marketing strate...
| Main Authors: | , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English English |
| Published: |
Academia Industry Network
2021
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/32948/1/Digital%20marketing%20strategies%20to%20improve%20business%20performance%20of%20Malaysia%20SMEs.pdf http://umpir.ump.edu.my/id/eprint/32948/2/Digital%20marketing%20strategies%20to%20improve%20business%20performance%20of%20Malaysia%20SMEs_FULL.pdf |