Sentiment analysis on the place of interest in Malaysia

This study focuses on utilizing machine learning methods for sentiment analysis to identify positive and negative comments regarding Malaysian Places of Interest. The data was collected from Twitter using social media monitoring software and organized into tables. Pre-processing techniques and Natur...

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Main Authors: Qiryn Adriana, Khairul Zaman, Wan Nur Syahidah, Wan Yusoff, Qistina Batrisyia, Azman Shah
Format: Article
Language:English
Published: Semarak Ilmu Publishing 2025
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/41344/1/Sentiment%20Analysis%20on%20The%20Place%20of%20Interest%20in%20Malaysia.pdf
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author Qiryn Adriana, Khairul Zaman
Wan Nur Syahidah, Wan Yusoff
Qistina Batrisyia, Azman Shah
author_facet Qiryn Adriana, Khairul Zaman
Wan Nur Syahidah, Wan Yusoff
Qistina Batrisyia, Azman Shah
author_sort Qiryn Adriana, Khairul Zaman
collection UMP
description This study focuses on utilizing machine learning methods for sentiment analysis to identify positive and negative comments regarding Malaysian Places of Interest. The data was collected from Twitter using social media monitoring software and organized into tables. Pre-processing techniques and Natural Language Processing (NLP) methods were applied to handle missing values and prepare the text data for analysis. The dataset was then split into training and testing sets, and three supervised learning algorithms which are Support Vector Machine, Random Forest, and Naive Bayes were employed to evaluate the sentiment analysis models. The performance of each model was compared, and it was found that Support Vector Machine achieved the highest accuracy, recall score, F1 score, and precision score. This study demonstrates the potential to extend sentiment analysis to analyze sentiments expressed in texts written in the Malay language by utilizing the Malaya corpus. Additionally, visual dashboards can be created to present the findings and provide recommendations based on the insights gathered from the sentiment analysis of Malaysian Places of Interest feedback.
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spelling UMPir413442024-07-01T01:10:02Z http://umpir.ump.edu.my/id/eprint/41344/ Sentiment analysis on the place of interest in Malaysia Qiryn Adriana, Khairul Zaman Wan Nur Syahidah, Wan Yusoff Qistina Batrisyia, Azman Shah Q Science (General) QA Mathematics This study focuses on utilizing machine learning methods for sentiment analysis to identify positive and negative comments regarding Malaysian Places of Interest. The data was collected from Twitter using social media monitoring software and organized into tables. Pre-processing techniques and Natural Language Processing (NLP) methods were applied to handle missing values and prepare the text data for analysis. The dataset was then split into training and testing sets, and three supervised learning algorithms which are Support Vector Machine, Random Forest, and Naive Bayes were employed to evaluate the sentiment analysis models. The performance of each model was compared, and it was found that Support Vector Machine achieved the highest accuracy, recall score, F1 score, and precision score. This study demonstrates the potential to extend sentiment analysis to analyze sentiments expressed in texts written in the Malay language by utilizing the Malaya corpus. Additionally, visual dashboards can be created to present the findings and provide recommendations based on the insights gathered from the sentiment analysis of Malaysian Places of Interest feedback. Semarak Ilmu Publishing 2025-01 Article PeerReviewed pdf en cc_by_nc_4 http://umpir.ump.edu.my/id/eprint/41344/1/Sentiment%20Analysis%20on%20The%20Place%20of%20Interest%20in%20Malaysia.pdf Qiryn Adriana, Khairul Zaman and Wan Nur Syahidah, Wan Yusoff and Qistina Batrisyia, Azman Shah (2025) Sentiment analysis on the place of interest in Malaysia. Journal of Advanced Research in Applied Sciences and Engineering Technology, 43 (1). pp. 54-65. ISSN 2462-1943. (Published) https://doi.org/10.37934/araset.43.1.5465 https://doi.org/10.37934/araset.43.1.5465
spellingShingle Q Science (General)
QA Mathematics
Qiryn Adriana, Khairul Zaman
Wan Nur Syahidah, Wan Yusoff
Qistina Batrisyia, Azman Shah
Sentiment analysis on the place of interest in Malaysia
title Sentiment analysis on the place of interest in Malaysia
title_full Sentiment analysis on the place of interest in Malaysia
title_fullStr Sentiment analysis on the place of interest in Malaysia
title_full_unstemmed Sentiment analysis on the place of interest in Malaysia
title_short Sentiment analysis on the place of interest in Malaysia
title_sort sentiment analysis on the place of interest in malaysia
topic Q Science (General)
QA Mathematics
url http://umpir.ump.edu.my/id/eprint/41344/1/Sentiment%20Analysis%20on%20The%20Place%20of%20Interest%20in%20Malaysia.pdf
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