Critical Success Factors of New Product Development and Impact on Performance of Malaysian Automotive Industry
This research paper shows a framework to conduct an empirical study in Malaysian automotive industry in order to improve their performance. There are factors which are effective factors in improving performance of Malaysian automotive companies namely top management support, cross functional teamwor...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English English |
| Published: |
Trans Tech Publications, Switzerland
2014
|
| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/5538/1/scan0013.pdf http://umpir.ump.edu.my/id/eprint/5538/3/Critical%20Success%20Factors%20of%20New%20Product%20Development%20and%20Impact%20on%20Performance%20of%20Malaysian%20Automotive%20Industry.pdf |