Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector

<p>It is observed a gap in the literature regard to studies related to strategic planning in small businesses, specifically related to environmental monitoring. As a result of this gap, this study aimed to understand how a small real estate company monitors the environment in which it operates...

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Main Authors: Mariana Bassi Sutter, Letícia Foerster, Patrícia Viveiros de Castro Krakauer, Edison Fernandes Polo, Martinho Isnard Ribeiro de Almeida
Format: Article
Language:English
Published: Fundação Instituto de Administração 2013-12-01
Series:Future Studies Research Journal: Trends and Strategies
Online Access:http://www.revistafuture.org/FSRJ/article/view/143
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author Mariana Bassi Sutter
Letícia Foerster
Patrícia Viveiros de Castro Krakauer
Edison Fernandes Polo
Martinho Isnard Ribeiro de Almeida
author_facet Mariana Bassi Sutter
Letícia Foerster
Patrícia Viveiros de Castro Krakauer
Edison Fernandes Polo
Martinho Isnard Ribeiro de Almeida
author_sort Mariana Bassi Sutter
collection DOAJ
description <p>It is observed a gap in the literature regard to studies related to strategic planning in small businesses, specifically related to environmental monitoring. As a result of this gap, this study aimed to understand how a small real estate company monitors the environment in which it operates. To develop the study, we opted for a descriptive and qualitative approach, based on the method of a single case study. The conceptual foundations used for structuring the field research took into account a secondary data survey on strategic planning, environmental analysis in strategic planning, conceptualization of small and medium sized business (SMB) and environment monitoring in SMB’s The study also has shown that although the respondents assert they perform environmental monitoring consistently, the process as described in the literature is not formal and systematic in the company studied. It has been observed efforts of the partners in this direction, but such activities are still restricted to the owners of the company. Given the proposed objective of this research, the case study did outline the main characteristics of the monitoring process of a small company in the construction sector. The study therefore contributes to broaden the knowledge about the structure of environmental monitoring in small businesses, enriching the theme that is still underdeveloped. In the business context, this study contributes pointing out factors that could be better developed by company managers and may serve as an example for other small businesses that are in the early stages of its environmental monitoring system development.</p>
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spelling doaj.art-0051f23602c5455ba07d131f673cb57e2022-12-22T03:57:00ZengFundação Instituto de AdministraçãoFuture Studies Research Journal: Trends and Strategies2175-58252013-12-015218722010.7444/fsrj.v5i2.143123Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate SectorMariana Bassi Sutter0Letícia Foerster1Patrícia Viveiros de Castro Krakauer2Edison Fernandes Polo3Martinho Isnard Ribeiro de Almeida4FEA USPFEA USPFEA USP FAAPFEA USPFEA USP<p>It is observed a gap in the literature regard to studies related to strategic planning in small businesses, specifically related to environmental monitoring. As a result of this gap, this study aimed to understand how a small real estate company monitors the environment in which it operates. To develop the study, we opted for a descriptive and qualitative approach, based on the method of a single case study. The conceptual foundations used for structuring the field research took into account a secondary data survey on strategic planning, environmental analysis in strategic planning, conceptualization of small and medium sized business (SMB) and environment monitoring in SMB’s The study also has shown that although the respondents assert they perform environmental monitoring consistently, the process as described in the literature is not formal and systematic in the company studied. It has been observed efforts of the partners in this direction, but such activities are still restricted to the owners of the company. Given the proposed objective of this research, the case study did outline the main characteristics of the monitoring process of a small company in the construction sector. The study therefore contributes to broaden the knowledge about the structure of environmental monitoring in small businesses, enriching the theme that is still underdeveloped. In the business context, this study contributes pointing out factors that could be better developed by company managers and may serve as an example for other small businesses that are in the early stages of its environmental monitoring system development.</p>http://www.revistafuture.org/FSRJ/article/view/143
spellingShingle Mariana Bassi Sutter
Letícia Foerster
Patrícia Viveiros de Castro Krakauer
Edison Fernandes Polo
Martinho Isnard Ribeiro de Almeida
Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
Future Studies Research Journal: Trends and Strategies
title Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
title_full Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
title_fullStr Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
title_full_unstemmed Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
title_short Environmental Monitoring in the Small Business: A Case Study on this Process in a Company of the Real Estate Sector
title_sort environmental monitoring in the small business a case study on this process in a company of the real estate sector
url http://www.revistafuture.org/FSRJ/article/view/143
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