Sustainability, food topics and weblogs: do they really fit? Targeting and valuing food-related eWOM generators
Without any doubt, the advent of the Internet has substantially transformed the way and rhythm of our lives. This circumstance reflects directly on our daily behaviours, which are today quite different from what they used to be only a few years ago. In this sense, the current patterns of search for...
Main Authors: | César Sahelices-Pinto, Ana Lanero-Carrizo, José Luis Vázquez-Burguete |
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Format: | Article |
Language: | English |
Published: |
Faculty of Economics and Business in Osijek
2020-01-01
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Series: | Ekonomski Vjesnik |
Subjects: | |
Online Access: | https://hrcak.srce.hr/file/348354 |
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