Consumer behavior research on traditional foods in Africa: A scoping review

Consumer behavior research on traditional foods in Africa: A scoping review

AbstractThe aim of this scoping review was to identify and consolidate existing empirical evidence on consumer behavior research regarding traditional foods in Africa, with a view to contributing to the advancement of further research in the area. More specifically, the study sought to map the exten...

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Bibliographic Details
Main Authors: Arnold Moyo, Felix Amoah, Marlé van Eyk
Format: Article
Language:English
Published: Taylor & Francis Group 2023-12-01
Series:Cogent Business & Management
Subjects:
Traditional food
Africa
consumer behavior
scoping review
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2023.2213532

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